Tips & Tricks

Want to maximise the value of your Blue Heart Communities (BHC) or I Love Fourways (ILF) listing? Here’s how to make sure your ads work harder for you:


1. Content is Crucial

  • Keep text off images – put the words in your post, not on the picture.
  • Avoid links in the main post – Facebook drops reach. Add links in the comments instead.
  • Choose real, relatable images – lifestyle pics beat generic stock photos every time.
  • Less is more – short, simple copy works best.
  • Always include your Listing ID at the top of every post.

2. Posting Tips

  • 🎯 Create engagement: ask questions that spark interest.

    Example (Caterer): “Is anyone getting married soon? I’d love to share a beautiful menu with you!”

  • 🔗 Share your Business Listing page to groups — it’s clean, detailed, and fully editable by you.
  • 💸 Promote specials – discounts, limited offers, or packages always grab attention.

3. Listing ID – Use it Correctly

Your unique Listing ID speeds up approvals and validates your ad.

❌ Incorrect formats:

  • #verifiedBHC
  • #BHC 12345
  • BHC#12345
  • #12345

✅ Correct format:

  • #BHC12345
  • Example:
#BHC12345 [Your Company Name] is having a Summer Sale! 20% off all items!  
[Image – optional]

4. Keep Your Listing Fresh

  • Update your page when you move, change numbers, or launch new products.
  • Add photos to your gallery to stay relevant.
  • Encourage customer reviews – they appear on Google results and boost credibility.

5. Engagement & Visibility

  • Search the group for your business category (e.g. “plumber”) and reply to posts where people are asking.
  • Always mention your business name in posts so members start recognising and remembering it.
  • Become a Top Contributor in your category – make posts engaging, useful, and approachable. A touch of humour or a practical tip goes a long way!

💙 Remember: Every post = a chance to build trust, brand recognition, and attract new customers.

Keep it simple, stay consistent, and ALWAYS start with your Listing ID.

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